We start by understanding the business challenge and how your products solve your customer’s problem.
From go-to-market strategy to feeding the funnel, our approach combines strategy, tactics, and technology that focuses on business growth. We let you get back to what you’re great at, building amazing technology while we focus on growing the business.
What’s the funnel look like?
Like bees to honey! We feed the funnel, driving high quality MQL and SQL traffic through a multichannel strategy. We combine organic SEO, great content, social media, social selling, account based marketing, paid media, SEM, and virtual events/webinars.
Most customers contact you when they are ready to buy, but how do you engage and nurture them during the discovery/research phase of the buying cycle? The information is online and we put your products and services in the buying cycle path proactively so we don’t have to wait for them to discover how amazing your solutions are!
Marketing and sales have a huge overlap today and we can help your organization implement sales enablement and technology to save time, magnify deal size, automate processes, provide insights, and improve sales efficiency.
The Personal Touch
“It was fantastic to work with George Giles. George is experience and detailed oriented but also flexible enough to provide a methodology and approach to fit ARX's needs and objectives while adapting to changing online environments. Thanks to interpersonal skills he has great relations with all the major players in the company's sales-force, which is a major key to implementing successful procedures.”
Expertise & Knowledge Sharing
“I have worked with George on a number of client projects - including Internet marketing, SEO, lead generation, branding, and affiliate programs. He quickly understands each client’s products and market niche, adapts easily to their specific needs, and creates a winning combination that ensures the success of every project. George is very generous with his knowledge, always willing to share his insights, and always ready to help. He is a pleasure to work with.”
Delivers Results & Exceeds Expectations
“George has been providing me Internet Marketing services for the past three years under two different companies. George is a real expert in the field, he knows pretty much everything there is to know about how to increase sales and generate leads via internet marketing (SEO, affiliate programs, forums, social networking and many other tools). George is very independent in his work, quickly adopts the technology of his customers and understand the relevant market for it. George is very responsive and always a pleasure to work with and to be around.”
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